Brand Introduction

Bend Beauty Overview

In this lecture, you will learn about what makes Bend Beauty unique with its beauty from the inside-out skin care approach, intentional formulations, and more.

To view the full Bend Beauty collection, click here.



Takeaways

Scientifically validated, Bend Beauty premium supplements support skin health and longevity from the inside out. Available in retail sizes only.

Bend Beauty Difference

  • Inside-Out Skin Care Approach: Supplements address skin wellness from the inside while elevating the outcome of topical skin care
  • Intentional Formulations: Bend Beauty focuses on nutraceuticals that have a high affinity for the skin
  • Sustainability Focused: From ingredient sourcing to manufacturing and beyond. Bend is passionate about its impact on the planet

Behind the Brand

  • Founder & CEO Marc St. Onge is a Halifax-based entrepreneur and investor leading global platforms for the development of evidence-based nutraceuticals, food sustainability, and decentralized healthcare
  • Marc is a renowned expert in the field of omega-3 fatty acids and product formulation
  • He founded Bend Beauty as a way of "bending" or transforming the current, more superficial concept of beauty into a deeper understanding of how we can proactively optimize our skin's wellness from within

Inside-Out Skin Care Approach

  • Topical products have limitations with their ability to be absorbed into the skin. Bend supplements act as a "trojan horse" to deliver powerful skin-optimizing ingredients from within
  • Supplements target the dermal layer of the skin, which is the site of the collagen & elastin matrix and is mainly responsible for overall skin health and longevity
  • Boosts the results of topical skin care regimens and helps to extend or maintain the results of professional treatments

Intentional Formulations

  • Bend Beauty is adamant about using highly efficacious ingredients
    • For example, they use whole food Vitamin C from acerola cherries which studies have shown to be more stable and bioavailable when compared to synthetic Vitamin C
    • Formulations are thoughtfully curated with powerful ingredients that work synergistically to become greater than the sum of their parts
    • They are pioneering research into their role in skin health and longevity, conducting clinical and pre-clinical studies-some of which have been published in peer-reviewed journals

Sustainability Focused

  • Each ingredient is carefully considered for its environmental and ethical standards, e.g., marine vs. bovine-derived collagen
  • B Corp Certified and a member of 1% for the Planet (1% of all sales go towards environment non-profits)
  • Proudly carbon neutral product line


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