Boost your profitability without increasing overhead.
By offering holistic treatments, you can increase your revenue per visit, gain new patients, and position your practice as a full-service wellness center.
Consumers are becoming more aware of, and open to booking, wellness technology services that can be delivered without additional staffing or licensure.
This toolkit includes guidance from spa industry experts on marketing best practices, alongside a library of pre-made social media posts, blog posts, and email blasts.
Rising Consumer Interest
Cryotherapy, Halotherapy, infrared therapy, and EMF therapy are natural alternatives for managing chronic conditions. All are services you can provide within your existing space without adding staff.
Advice from One of the Top Creative Agencies in the USA
We got pretty excited when our partners at Tombras Group agreed to let us share their social media best practices with you for this course. As one of the top creative groups around, their perspective gives your spa an edge.
Industry Communication Benchmarks
This course includes average email metrics for the Spa & Salon Industry, allowing you to better measure the effectiveness of your client communications.
Course Contributors
Peter Plishka - Strategy
Peter provides communications strategy insights from his 12-year tenure as Director of Communications for a southeastern-based day spa chain.
Kristin Dean - Digital Marketing
Kristin shares email best practices learned over 10+ years as a marketing leader. She has worked with multiple brands on lead generation, database management, email campaigns, and measuring performance.
Andrea McKenna - Social
Andrea has over a decade of experience in design, social media, and content strategy. She helps spas find the best channels to engage their customers and, once identified, how to use them to communicate effectively.